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About Us

In 1978, Dale Gutillo was a regional sales manager for a national mobile electronics firm and responsible for millions of dollars in sales while traveling extensively to a dozen states. With 3 small children and another on the way, Dale & Joan decided to open their business in 1979. Custom Radio was initially a mobile installation service to car dealers but in the spring of 1980 they opened up their first retail store at the five corners in Orchard Park. Some 32 years later Custom Radio is now owned and operated by Dale & Joan's son, Michael. Mike is the youngest of the 4 Gutillo children but has been in the business for over 10 years.


Over the years, Custom Radio has led the area in being the first area retailer to win at the (IASCA) International Auto Sound Association World Finals. We also finished 2nd and 3rd in the world, beating out thousands of car audio enthusiasts from all over the globe.


We have had the privilege of hiring many young people from our local area for sales and installation positions over the years. We were able to teach them a professional work ethic, excellent customer service skills and have been honored to have them come back years later with a wife and kids as home owners pursuing a career in Western New York.


Today Custom Radio has two great locations, in the Transitown Plaza, Williamsville at Transit Road near Main Street. Our second location is in the heart of the city, at the corner of Delaware Avenue and Amherst Street. While Car Audio has always been our specialty, we now offer a wide range of auto accessories to include, Remote Car Starters & Security Systems, Heated Seats, Heated Windshield Washer Systems, Professional Window Tint, Bluetooth and iPod Solutions, Radar Detectors and Truck Accessories.

cr-store-front1.jpg  Custom Radio has offered Professional Installation with a Lifetime Guarantee for over 33 years. Our customers continue to come back year after year to purchase products for their vehicles. We have a proud history and we are thankful for our great employees and wonderful customers.  
See what Rob Ray has to say about Custom Radio. Razor has been a customer for years.

Our professional installation with a lifetime guarantee, premium brands, and excellent customer service has made us the “go to” place!

Come in and see why we have been the “pros” choice for car audio and accessories for over 33 years. 

To us, every customer is a celebrity, stop in today and let our staff outfit your ride.